Pioneers since 1964, we’re proud of our heritage, but we’re always striving to improve the way we do things. Caring for our salmon and the environment is at the heart of everything we do. MOWI is unique in that we look after every stage of the journey, from sea to plate, all to make sure you get only the best nutritious, delicious salmon.

When it comes to MOWI salmon, you can expect superior quality in every bite. Discover our chef’s cut fillets and our uniquely packaged, easy-to-separate whole Smoked Salmon Slices. Whatever you choose, you can trust that only the best MOWI salmon makes it to the supermarket shelves.

Cooking with salmon is easy and exciting because it gives you the gift of versatility, while being nutritious and tasty. From dependable classics and weeknight meals to dishes for special occasions and seasonal feasts, we have something to inspire every taste and occasion.

We care for our salmon, raising them to the highest standards to make sure the salmon on your plate is as safe and healthy as it is delicious. We also care about the environment we raise them in. All our feed is 100% sustainably sourced, our fish have room to roam, and they’re reared to high standards of fish health and wellbeing.